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04 / 04led by @sergiu

Paid advertising

Meta and Google campaigns that send traffic to pages built to convert, with every lead landing in your CRM and every pound tracked back to results.
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~/aipn/services/ads.ts
// you walk away with
  • Meta and Google Ads set up and managed
  • Targeting built around your customers
  • Creative tested against itself
  • Conversion tracking on your site
  • Clear reports on what each pound returns
$aipn launch --campaign
~/aipn/ads/included

Ads that pay for themselves.

  • meta

    Meta Ads

    Campaigns on Facebook and Instagram, planned around who your customers are and where they spend time.

  • google

    Google Ads

    Search campaigns that put you in front of people already looking for what you offer.

  • targeting

    Audience targeting

    Location, interests and lookalike audiences built from the customers you already have.

  • creative

    A/B tested creative

    We test images, video and copy against each other and put budget behind what works.

  • tracking

    Conversion tracking

    Enquiries, bookings and sales tracked on your site, with consent, so results are measured properly.

  • reports

    ROI reports

    Plain reports on spend, leads and return, so you always know what the ads are doing.

~/aipn/ads/process

How we do it.

  1. Goals and budget

    We agree what a result looks like for you and recommend a sensible starting budget.

  2. Setup and tracking

    We set up the ad accounts in your name and install tracking on your site.

  3. Launch and test

    Campaigns go live with several versions of each ad so we learn quickly what works.

  4. Report and refine

    We report on results, move budget to the best performers and keep improving.

~/aipn/system

One layer of a bigger system.

Ads bring people to the website, the assistant answers them, and the CRM keeps every lead. Because the layers are connected, we can see exactly which ads turn into customers.
  1. 01 · websites.tsxNew websites & renovations
  2. 02 · automation.tsAI built into your website
  3. 03 · commerce.tsxOnline stores & CRM management
  4. 04 · ads.tsPaid advertisingyou are here
~/aipn/websites/faq

Questions we get asked.

How much should I spend on ads?

It depends on your goals and market. We'll recommend a starting budget before anything goes live. Ad spend is paid directly to Meta or Google, separately from our fee.

How quickly will I see results?

The first weeks are for testing. We share what we are learning as we go, and move budget towards the ads that bring in leads.

Do I need a good website first?

Ads work best when they land on pages built to convert. If your current site isn't ready, we'll tell you honestly before you spend money.

Who owns the ad accounts?

You do. We set the accounts up in your business name, so you keep full access and all the data.

$aipn start -- ads

Make every pound count.

Tell us what you’d like more of, whether that’s calls, bookings or sales, and we’ll plan the campaign.
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